Conceptual Design

Conceptual Design is the very first phase of a project, and can be anywhere from an exploratory endeavor to becoming the driving force of a particular project.  It is in this phase that our ideas are initially created, explored and depicted.  Depending on the desired effect, concepts can be conveyed as a loose sketch or model, and they can be detailed and direct.  Beginning with existing site data and analysis, Conceptual Design can be applied to both large and small projects.